Logo, Branding, Collateral, Social Media, and Web.
When it came to launching a new brand for this tech consulting and career placement, Brandner was all business. As a provider of Information Technology and Business Consulting recruitment services, WideNet tackles challenges with innovative, efficient solutions. We designed a look and language to speak to WideNet's distinct audiences: candidates looking for work and organizations looking for talent and consulting services.
Logo & Branding
Brandner designed a logo for WideNet that hinted at the shape of a W and N. It also suggests a level of connectivity. The logo font was chosen for it's clean, crisp, modern feel. It is designed to be legible in a range of sizes and weights. The primary colors anchor the brand. They are bold yet simple. We also created the tag line, "Personal Connections. Professional Solutions." to call out what makes WideNet unique in the industry – their dedication to making longstanding, rewarding connections with their candidates and clients.
Brandner continues to support WideNet with a variety of print materials ranging from letterhead, business cards, sales folders, posters and more. We feature the unique logo icon as a design element, along with brand colors and fonts.